India's Furniture Economy
Furniture: Recap
A recap of India's furniture economy.
India’s furniture market is changing.
Module recap
- The market is mostly unorganised.
- Carpenters build custom furniture.
- Jodhpur leads exports.
- IKEA adapted to India.
- Online furniture faces logistics hurdles.
- Modular kitchens are growing.
- Plywood and panels dominate materials.
- D2C mattresses grew fast.
- Offices and institutions are big buyers.
- Imports compete.
- Sustainability matters.
Lesson
Scale and design can turn India’s furniture skills into exports.
The shift
A family that once hired a carpenter now buys a modular kitchen and an online mattress.
Thinking furniture never changes
Brands and modular designs are transforming it.
Key takeaways
- Furniture is shifting to brands.
- Modular and online are growing.
- Exports need scale.
- Sustainability matters.
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