Online Gaming and Esports in India
India's Gaming Market
India has one of the world's largest populations of mobile gamers, spending time on casual games, esports, fantasy sports and card games.
Cheap smartphones and data made India one of the biggest gaming markets by number of players.
Players
Hundreds of millions play games on their phones, mostly free-to-play titles.
Segments
Casual games, esports, real-money games such as fantasy sports and rummy, and social games.
Money
Revenue comes from ads, in-app purchases and, until recently, real-money contests.
A commute game
A commuter plays a casual puzzle game on the train, seeing ads between levels.
Assuming gaming is only for teenagers
Adults are a large share of players.
Key takeaways
- India has hundreds of millions of gamers.
- Most play free-to-play mobile games.
- Segments differ.
- Revenue comes from ads and purchases.
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